I have been on Twitter, @Midwestlabs for over 1.5 years. I built up a following, but my focus was on gaining more followers and building awareness with others. I don't think that is all bad, but I have noticed a drop off in the number of tweet communication with some of the core people ...
Monthly Archives: February 2010
Temps starting to rise – are you watching or already planning your next move
I am hearing that temperatures are actually supposed to rise next week. Temperatures in the 30's would be welcome in this part of the country. Snow cover has been with us since the middle of december. Just like the weather, the current economy is looking to rise. We can have take the stance that we want ...
Biodiesel Production – What are you doing in 2010?
Yesterday, I spoke about "Feeling the Excitement" . As a diversified laboratory, we know some areas are not doing as well in 2010 as they were in 2009. Soil Testing is down tremendously because of the cold weather and high snow coverage in the Midwest. Biodiesel Testing is also down. The biodiesel industry was ...
Feel the excitement!!
This year has been such an exciting year for Midwest Laboratories. We have attended over 15 tradeshows already in 2010. We have had tour groups like NE Lead Group and Growers in the Midwest tour our facility. We are in the process of rebranding our company through brochures, new test offerings and signs. Its ...
Starting a wave of cooperation and commitment to working relationships
Is it me or have organizations, companies and individuals become too isolated from each other. Sometimes when you dig deeper, you find out the issue was the result of some incident that ocurred 5, 10 or more years ago. Other times, from an outside perspective you can see a particular company ...
Online or Print – How do you organize your data
Do you look at information online or do you still keep file copies? Going through papers... Recently, I cleaned my office and sorted through stacks and piles of papers/magazines. I also notice that my bookmarks on web browsers and delicious have grown over the past year. How ...
What the Tiger Event Can teach businesses?
Let me first start off by saying, I think today's press conference is getting way too much attention. "My guess is that Tiger will be taking some time off from golf until he is ready to come back. " I will be surprised if it is more. Lessons Learned from Tiger's actions: Connections Who you connect with as ...
How transparent is your company?
Web 2.0 is here and its one channel to use to market yourself. One of the trends of Social Media is to become more transparent to others and connect to others. Below is my definition of transparent. Transparent - When you know you are affective using Social Media in your company! - - Brent Pohlman, February ...
Burger King introduces Seattle’s Best as new Coffee Addition
It is really fun to watch other companies position their products and services. Burger King being the latest one. Burger King BK Joe will soon be history. I have to say from a branding standpoint, I thought it was pretty clever. Although the coffee ...
Welcome to Midwest Laboratories
2010 has been an exciting year. The most exciting part has been connecting with our clients and internal employees. Connecting with Clients Midwest Laboratories representatives have been present at 20 different trade-shows since the beginning of the year. Clients are finding Midwest Laboratories on the web and submitting inquiries on a regular basis. A number of current agriculture clients ...
